Raw Data: How Registration Affects Comments

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A few weeks ago we started requiring registration with email verification for commenters. So how has that worked out? Here are the basic stats from our tech wizards:

  • 22% decrease in total comments
  • 22% increase in Twitter logins
  • 257% increase in Facebook logins
  • 45% decrease in comments our moderators decided to delete

So there you have it. We’re getting fewer comments, but not a lot fewer, and anecdotally, the tone of the comments section seems much more civil.

The moral of the story is: Register today! You can use your Twitter or Facebook login, but you don’t have to. Just submit your name, you’ll get an email address with a verification link to click, and you’re good to go. You only have to do it once.

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Dear Reader,

This feels like the most important fundraising drive since I've been CEO of Mother Jones, with staggeringly high stakes and so much uncertainty. In "News Is Just Like Waste Management," I try to unpack the reality we all face and how we can rise to the challenge. If you're able to, this is a critical moment to support Mother Jones’ nonprofit journalism: We need to raise $400,000 to help cover the vital reporting projects we have planned, and right now is no time to pull back.

Monika Bauerlein, CEO, Mother Jones

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