Today’s Completely Invented BuzzFeed Meme That’s Sweeping the World

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This is amazing. There’s a trending meme on social media that’s starting to gain steam on ordinary old media: Who should have been Sports Illustrated’s Sportsperson of the Year? Serena Williams or American Pharoah? The answer, of course, is Serena Williams, because SI has chosen human beings for this award for the past 60 years. Secretariat didn’t win it. Seattle Slew didn’t win it. Affirmed didn’t win it. And now, American Pharoah hasn’t won it. This is because they are horses, not human beings.

So what’s the deal? Apparently BuzzFeed managed to start all this by publishing a piece noting that a few horse racing fans were upset that American Pharoah didn’t win. Not lots of fans. Just horse racing fans. And not even a lot of horse racing fans. Just a few. But some of them complained on Twitter! Maybe a few dozen or so. That’s about 0.00003 percent of the Twitter population.1

In other words, BuzzFeed spun a piece out of almost literally nothing, and now the rest of the world is talking about it. Truly we live in a miraculous era.

POSTSCRIPT: For those of you who aren’t tennis fans, trust me: Serena deserved this. Her record this year was almost beyond belief, and that’s at the age of 33, when most top tennis players are either retired or just barely holding on. And of course, that’s on top of a career that makes her a strong candidate for best tennis player of all time.

1More or less. Actually, I just made up this number, since it doesn’t deserve the time it would take to come up with a real one.

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DONALD TRUMP & DEMOCRACY

Mother Jones was founded to do things differently in the aftermath of a political crisis: Watergate. We stand for justice and democracy. We reject false equivalence. We go after, and go deep on, stories others don’t. And we’re a nonprofit newsroom because we knew corporations and billionaires would never fund the journalism we do. Our reporting makes a difference in policies and people’s lives changed.

And we need your support like never before to vigorously fight back against the existential threats American democracy and journalism face. We’re running behind our online fundraising targets and urgently need all hands on deck right now. We can’t afford to come up short—we have no cushion; we leave it all on the field.

Please help with a donation today if you can—even just a few bucks helps. Not ready to donate but interested in our work? Sign up for our Daily newsletter to stay well-informed—and see what makes our people-powered, not profit-driven, journalism special.

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