Why Does Everyone Still Treat Donald Trump With Kid Gloves?

Let our journalists help you make sense of the noise: Subscribe to the Mother Jones Daily newsletter and get a recap of news that matters.


As many, many people keep pointing out, no one has really taken on Donald Trump. Nor does anyone seem likely to start. Trump has somehow developed a myth of invincibility: nothing anyone says ever hurts him, so why bother trying?

But this is ridiculous. No one has ever really tried. The other Republican candidates tiptoe around, uttering only milquetoast criticisms, and nobody cares what Democrats have to say. But if there’s anything Trump has shown us, it’s the fact that presidential contenders can be a whole lot blunter than we ever thought. So why not really go after him? I can think of at least half a dozen avenues:

  • His serial affairs, divorces, and remarriages to models and actresses.
  • His obvious lack of religious faith.
  • His miserable financial record: bankruptcies, lawsuits, failed businesses, refusal to pay vendors, etc.
  • His endless penny ante shilling (Trump steaks, Trump University, Trump mortgages, etc.)
  • His many, many liberal beliefs held as recently as a decade ago.
  • His absurd penchant for lying.
  • The “bone spurs” that kept him out of the Vietnam War.
  • His abominable charitable record
  • His risible habit of naming everything after himself.

I’m not suggesting that somebody ask him about this stuff. That will just produce the usual hot air. Nor am I thinking of routine “contrast” ads. I’m thinking of full-bore, kick ’em in the nuts, Willie Horton style ads. Ones where you get to frame the attack in as vicious and unfair a way as you want. Ads that will really hurt him.

Would it work? Beats me. But it’s hard to believe that no one is even bothering to try long after it’s become obvious that he’s not going to collapse on his own. There’s a ton of money sloshing around the Republican primary this year, and Republicans aren’t especially noted for conducting touchy-feely campaigns. So why is Trump being treated with kid gloves?

IT'S NOT THAT WE'RE SCREWED WITHOUT TRUMP:

"It's that we're screwed with or without him if we can't show the public that what we do matters for the long term," writes Mother Jones CEO Monika Bauerlein as she kicks off our drive to raise $350,000 in donations from readers by July 17.

This is a big one for us. It's our first time asking for an outpouring of support since screams of FAKE NEWS and so much of what Trump stood for made everything we do so visceral. Like most newsrooms, we face incredibly hard budget realities, and it's unnerving needing to raise big money when traffic is down.

So, as we ask you to consider supporting our team's journalism, we thought we'd slow down and check in about where Mother Jones is and where we're going after the chaotic last several years. This comparatively slow moment is also an urgent one for Mother Jones: You can read more in "Slow News Is Good News," and if you're able to, please support our team's hard-hitting journalism and help us reach our big $350,000 goal with a donation today.

payment methods

IT'S NOT THAT WE'RE SCREWED WITHOUT TRUMP:

"It's that we're screwed with or without him if we can't show the public that what we do matters for the long term," writes Mother Jones CEO Monika Bauerlein as she kicks off our drive to raise $350,000 in donations from readers by July 17.

This is a big one for us. So, as we ask you to consider supporting our team's journalism, we thought we'd slow down and check in about where Mother Jones is and where we're going after the chaotic last several years. This comparatively slow moment is also an urgent one for Mother Jones: You can read more in "Slow News Is Good News," and if you're able to, please support our team's hard-hitting journalism and help us reach our big $350,000 goal with a donation today.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate