Are Facebook and Twitter Monopolies?

Are Facebook and Twitter monopolies? Here’s a quick look:

Facebook accounts for about 17 percent of all users, and the top four sites together account for about 50 percent. (Note that lots of people use multiple sites, so if you add up all the sites you’ll come up with far more than the 4 billion or so total users of social media.)

“Four firm concentration” is a quick and dirty way of assessing an industry, and a score of 50 percent is generally considered low to moderate. Just to give you an idea of the shape of things, here are some examples from the broad information services category:

At 50 percent, social media slots into the middle third, along with book publishers, TV broadcasters, and music publishers.

Note that this is strictly a measure of social media users. There are specific areas, such as online advertising, where the concentration level is considerably higher. However, if your concern is strictly about the influence these companies have over eyeballs, social media looks fairly normal.

FACT:

Mother Jones was founded as a nonprofit in 1976 because we knew corporations and the wealthy wouldn't fund the type of hard-hitting journalism we set out to do.

Today, reader support makes up about two-thirds of our budget, allows us to dig deep on stories that matter, and lets us keep our reporting free for everyone. If you value what you get from Mother Jones, please join us with a tax-deductible donation today so we can keep on doing the type of journalism 2021 demands.

payment methods

FACT:

Mother Jones was founded as a nonprofit in 1976 because we knew corporations and the wealthy wouldn't fund the type of hard-hitting journalism we set out to do.

Today, reader support makes up about two-thirds of our budget, allows us to dig deep on stories that matter, and lets us keep our reporting free for everyone. If you value what you get from Mother Jones, please join us with a tax-deductible donation today so we can keep on doing the type of journalism 2021 demands.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate