The 99 Percent Solution

The evolution of the slogan heard ’round the world.


July 13 Adbusters proposes Occupy Wall Street.
August 9 OWS supporters in New York City hold a meeting for “We, the 99%.”
September 8

We Are the 99 Percent Tumblr launches.

September 17 Occupy Wall Street protesters take Zuccotti Park.
October 3

#OccupySesameStreet Twitter hashtag takes off.

October 5 Anti-OWS We Are the 53% Tumblr mocks the 47 percent who supposedly don’t pay taxes (not true).
October 6 Joe Biden slams banks on behalf of “99 percent of the American people.”
October 6

Rush Limbaugh declares occupiers “perpetually lazy, spoiled rotten, 99 percent white kids.”

October 7 Trademark applications are filed for “I Am the 99%” and “We Are the 99%.”
October 7 “The 99% Declaration” calls for national general assembly.
October 10 Mitt Romney says, “I worry about the 99 percent.”
October 11 We Are the 1 Percent: We Stand With the 99 Percent Tumblr launches. Actually, You’re the 47% Tumblr pokes fun at the 53-percenters.
October 14 We Are the 1%, Bitches Tumblr launches.
October 15 We Are the 99 Purrcent cat-themed Tumblr launches.
October 16 White House spokesman says Obama will represent “the interests of the 99 percent of Americans.”
October 17

Awwccupy Wall Street baby-themed Tumblr launches.

October 17 Trademark application is filed for “Part of the 1%.”
October 21

Trademark application is filed for “The words ‘occupy this’ with an arrow pointing down.”

HERE ARE THE FACTS:

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ONE MORE QUICK THING:

Our fall fundraising drive is off to a rough start, and we very much need to raise $250,000 in the next couple of weeks. If you value the journalism you get from Mother Jones, please help us do it with a donation today.

As we wrote over the summer, traffic has been down at Mother Jones and a lot of sites with many people thinking news is less important now that Donald Trump is no longer president. But if you're reading this, you're not one of those people, and we're hoping we can rally support from folks like you who really get why our reporting matters right now. And that's how it's always worked: For 45 years now, a relatively small group of readers (compared to everyone we reach) who pitch in from time to time has allowed Mother Jones to do the type of journalism the moment demands and keep it free for everyone else.

Please pitch in with a donation during our fall fundraising drive if you can. We can't afford to come up short, and there's still a long way to go by November 5.

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