July 12, 1996

Mmmmm . . .biscuits.

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[Who knew? Those cookie-like biscuits aren’t just bland, they’re dangerous!]


Next Question
 		"The United States Environmental Protection Agency recently conducted a major review of studies on the risks of second-hand tobacco smoke to non- smokers. These studies typically involve non-smokers living with smokers over a long period, such as 20 years.

And this review put the risk of lung cancer from second-hand tobacco smoke at a level well below the risk reported by other studies for many everyday items and activities.

And below, in fact, the risk to health that one other study reported for eating one biscuit a day

.”

–from the text of a Philip Morris Europe S.A. advertisement that ran in the International Herald Tribune, Monday, June 10, 1996.

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And usually, that serves us well in doing the ambitious, hard-hitting journalism that you turn to Mother Jones for. But it also means we can't afford to come up short when it comes to scratching together the funds it takes to keep our team firing on all cylinders, and the truth is, we finished our budgeting cycle on June 30 about $100,000 short of our online goal.

This is no time to come up short. It's time to fight like hell, as our namesake would tell us to do, for a democracy where minority rule cannot impose an extreme agenda, where facts matter, and where accountability has a chance at the polls and in the press. If you value our reporting and you can right now, please help us dig out of the $100,000 hole we're starting our new budgeting cycle in with an always-needed and always-appreciated donation today.

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