Dirty Lies

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“Severe restrictions on the amount of energy we use”? Not even. What the polluters aren’t telling you is that America could easily cut its energy use right now without consumers even feeling a pinch, because so much energy is wasted by dirty and antiquated power plant technologies. At the White House Conference on Climate Change last month at Georgetown University, Tom Casten, the president and CEO of Trigen Energy Corporation, pointed out that an incredible two-thirds of the energy used in power plants in the United States is wasted, never converted to electricity, and that simply by using conservation technologies to recover lost heat, the U.S. could reduce its CO2 emissions by 22%. (Trigen specializes in turning “waste” energy into commercial power.) It’s the power companies who’d feel the pinch, because they’d be forced to clean up their act in order to compete.

What’s more, economists and energy scientists agree that energy conservation — and the development of cost-effective renewable energy sources like photovoltaic, wind, biomass, and ocean thermal — could actually end up saving the consumer money, because these options cost less than the polluting fuels they would replace.

For a good starting point on alternative energy and conservation projects, including those you can start right in your own household, try the Rocky Mountain Institute.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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