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As overlord of HarperCollins, Rupert Murdoch’s most infamous editorial directive was his decision to kill a book by Chris Patten, Hong Kong’s last British governor. Despite a contract, Patten’s book was axed to curry favor with the Chinese government. Judging from reviews of the politically advantageous titles Murdoch has seen fit to print, currying favor with readers is not as high a priority.

Deng Xiaoping: My Father by Deng Maomao (1995). Advance: a reported $1 million. “[An] unrestrainedly adulatory piece of hagiography…. [She] bores her readers…. Were the publishers in such a rush to produce a scoop that they did not even bother to edit the 500-page manuscript? There is no end of mistakes of grammar and usage.” –Rene Goldman, Toronto Star
To Renew America by Newt Gingrich (1995). Advance: $4.5 million (until the House Ethics Committee intervened). “A padded version of his stock speeches…. Fans will be insulted to discover that their man’s manifesto is as substantial as a Big Mac. Archenemies will be confounded when they try to attack a book that evaporates upon contact.” –John Allison, Pittsburgh Post-Gazette
Coming to Terms by Anna Murdoch, Rupert’s now-separated wife (1991). “With all its faults there is a moral to this story, and it is uplifting: All the money and influence in the world can’t help you write a good book.” –Martha Harron, Toronto Star

“It is encouraging to read such a positive novel.” –Sophia Sackville-West, British Sunday Times [Owned by News Corp.]

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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