Caffeine: the next nicotine?

Facts matter: Sign up for the free Mother Jones Daily newsletter. Support our nonprofit reporting. Subscribe to our print magazine.


If it’s not there for the taste, why is there caffeine in your soda? That’s what researchers from Johns Hopkins Medical Institutions wanted to know. According to SCIENCE DAILY MAGAZINE, only 8 percent of cola drinkers in Johns Hopkins’ study could taste the difference between caffeinated and caffeinate-free soda.

“The marketing parallels between nicotine and caffeine are pretty stunning,” says psychopharmacologist Roland Griffiths. “Both are psychoactive drugs. Until recently, cigarette companies denied that nicotine is addicting and said it was added merely as a flavor enhancer for cigarettes. The same is being said for caffeine.” But the study seems to render that explanation moot.

More sodas are downed than water, accounting for the more than double consumption of these fizzy elixirs since 1975. To account for the 15 billion gallons of soda consumed in 1998, the average American chugged the equivalent of 585 cans in those 12 months.

THE END...

of our fiscal year is Thursday, June 30, and we have a much larger fundraising gap than we can easily manage with only days left to go.

Right now is no time to come up short: If you value the hard-hitting, democracy-protecting, justice-advancing journalism you get from Mother Jones, please help us keep charging as hard as we possibly can with a much-needed and much-appreciated donation today.

payment methods

THE END...

of our fiscal year is Thursday, June 30, and we have a much larger fundraising gap than we can easily manage with only days left to go.

Right now is no time to come up short: If you value the hard-hitting, democracy-protecting, justice-advancing journalism you get from Mother Jones, please help us keep charging as hard as we possibly can with a much-needed and much-appreciated donation today.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate