Ten-Word Messages

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Ezra Klein makes a good point, writing on the topic of the Democratic Party’s much-lamented lack of an easily “digestible” platform: “Can someone please explain to me why a major political party in the world’s most powerful country should be able to define its message in ten words?” Right, exactly. Also, why should anyone be forced to explain the meaning of liberalism in an “elevator talk”? Politics and policy, especially good policy, is complicated, and if Democrats can’t explain what they stand for or plan to do to fix this country in two monosyllabic sentences, that’s not necessarily a bad thing. Or at least it shouldn’t be a bad thing.

A related “concern” I find baffling is the idea that Democrats should, for some unknown reason, be totally unified on each and every issue. Media types in particular like to harp on this. But why should they be unified? As a general matter of principle, democracy presumably works better when there’s lots of disagreement, and competing ideas are actually aired, rather than suppressed. Many people point out that the Republican Party has gained so much power because it stays on message and never succumbs to any sort of infighting or internal squabbling. That’s not totally true, but even if it was, the Republican Party has also driven the country into the ground, so there’s reason to think that running a political party like the Soviet Politburo probably isn’t the ideal way to govern the country.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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