Net Neutrality: The Dead Trees Version

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On the scale of giant social troubles, this one won’t register, but as a breathtaking example of corporate influence and regulatory cronyism, it can’t be beat.

After almost a year of hearings, last month the Bush-appointed US Postal Service Board of Governors tossed out their own staff recommendations and at the last minute approved a 758-page plan submitted by Time Warner that will increase mailing costs between 18 and 30 percent a year for small-circulation magazines like Mother Jones, while postal costs for the big guys – Time, Newsweek, People – will actually go down. The Board of Guvs opened up their decision to public comment for a grand total of 8 days, and then scheduled it to go into effect this coming July.

Consider this the print-side version of the fight over net neutrality.

America’s founders understood that the First Amendment wasn’t worth much without a postal system that encouraged broad public participation in the public debate. To ensure that a diversity of viewpoints were available to “the whole mass of the people,” they created affordable postal rates that gave smaller political journals a voice. The Time Warner rate increase reverses this egalitarian ideal.

Our friends at Free Press have taken the lead in organizing a campaign to put the brakes on this deal. In the odd-bedfellows department, we’ve signed onto a publishers letter to the Postal Service Board of Governors along with many other independent magazines, both conservative and progressive, from The Nation and The New Republic to The Weekly Standard and American Spectator.

But it will take more than a letter. The Postal Service Board of Governors will be taking comments until Monday, April 23rd; you can learn more, or let your opinion be known, via a special site set up by Free Press. Or just click on the “Stop The Post Office” postage stamp over there on the right hand side of this page.

Disclosure: Mother Jones, along with Free Press, is involved in a project called The Media Consortium, a network of 36 independent journalism-based organizations that are working together to amplify our collective voice.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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