August 30, 2007

Beastie Boys Are Now, Like, All Mellow and Stuff

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I was surprised by a few things at this past weekend’s Beastie Boys performance at San Francisco’s Warfield, where the veteran hip-hop/punk band played material from their latest album The Mix-Up. Mainly, I was thrown off by the gray hair and the good manners.

Members of the Beastie Boys have hit their 40s, so it’s no big surprise to see MC and bass player Adam Yauch rockin’ the salt and pepper up top. But it wasn’t just the gray hair that got me. The Beastie Boys were so damned nice and polite. There was no shit-talking or rabble-rousing, and barely any cursing. The atmosphere was one that made you want to sip tea and dance rather than drink beer and punch the guy next to you. I have to say it was jarring to think that not long ago, I was jumping around like a fool at one of their concerts in a sea of hyped-up break dancing and moshing 20-year-olds.

That said, I’m not complaining. I dig it. The musicianship of the band is impressive and the songs are loungy and heavy with organ, percussion, wah-wah guitar licks, and lots of echo, reverb, and sci-fi sounds. It’s similar to their earlier instrumentals from Check Your Head and The In Sound From Way Out!, but without any semblance of punk rock.

And the Beasties have traded in their signature Adidas track suits and beanies for old-man suits with pork-pie hats and skinny ties. It’s not hip hop, it’s mod, all the way. And I’m liking it.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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