After Her Big Win, Status Quo or Change at Clinton HQ?

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Last night–that is, at 1:30 in the morning–I ran into a top Hillary Clinton adviser at the bar in the Radisson Hotel in Manchester, New Hampshire. She was beaming. Earlier in the day, she had said to me, “I’m just praying the spread is 9.9 percent”–meaning she was hoping that Barack Obama would not win by double digits. Well, that was then. Joking, I said that I could imagine Clinton sending Mark Penn, her chief strategist, a telegram that said, “Stop. Come back. Stop. All is forgiven. Stop.” Her eye opened wide and she exclaimed, “Oh, I hope not.” Clinton’s narrow victory in New Hampshire, she said, was not a vindication, but a warning. “We still need to retool,” she explained. “This is not over.” Clinton would have to change plenty from here on: be more open to the media, not be so over-handled. New Hampshire, she added, had been a near-death experience for Hillary Clinton. “We need to learn from our mistakes,” she said. This aide was hoping for big changes within the Clinton campaign. Will that come? I asked. “You never know, politics can be unpredictable,” she said with a smile.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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