New Snickers Ad Encourages Drive-By Shootings of Unmanly Men

Membership ticker

Right now is no time to come up short.

It's time to fight like hell for a democracy where minority rule cannot impose an extreme and cruel agenda, where the Big Lie is called a Big Lie, where facts matter, and where accountability at the polls and in the press has a fighting chance. We have our work cut out for us, and we urgently need to raise about 400,000 by Thursday, June 30, to finish our fiscal year on track and give it everything we possibly can. Please help us get there with a donation if you can right now.

$1,150,000

$1,350,000

Right now is no time to come up short. It's time to fight like hell for a democracy where minority rule cannot impose an extreme and cruel agenda, where facts matter, and where accountability at the polls and in the press has a fighting chance. We have our work cut out for us, and we still need to raise upwards of 400,000 by June 30 to give it everything we can. Please help:

Facts matter: Sign up for the free Mother Jones Daily newsletter. Support our nonprofit reporting. Subscribe to our print magazine.

Via Towleroad comes a new spot for Snickers which appears to endorse violence against the effeminate, or at least against speed-walkers. In the spot, a yellow-shorts-sporting butt-shaking speed-walker is attacked by former A-Team star Mr. T (?!) with a Snickers-shooting ~~machine~~ Gatling gun, for being “a disgrace to the man race.” Ga-wha? The ad was created by AMV BBDO, a subsidiary of the retro-futuristically named Omnicom, which turns out to be the company also responsible for a Dodge spot and another Snickers ad that inspired claims of homophobia. Ad Age critic Bob Garfield has written an open letter to Omnicom calling the spots “simply sick.”

I’ve been a vocal proponent of everybody chilling out over fictional portrayals of LGBT people and the gender non-conformist, but this is appalling, and also completely unfunny: making fun of racewalkers is so, like, 1993. Watch the offending ad after the jump. What do you think, Riffers, does it make you feel like “getting some nuts” and having a Snickers?