The Palin Factor

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Below is a guest blog entry by economist and MoJo author Nomi Prins:

Election campaigning is about winning. Winning is about not underestimating your opponent or how their choices might impact voters outside the pundit-belt. So, perhaps Alaska Governor Sarah Palin wouldn’t have been McCain’s first choice for vice president if there weren’t any lingering hard feelings about Hillary’s campaign or lack of consideration for the VP slot. Or perhaps Palin would have been selected anyway.

Whatever the case, the Democrats are in a tough position after Obama’s electrifying speech. It would be as hypocritical for them to attack Palin’s experience level as it is for McCain to have selected her after dissing Obama’s lack in that department.

It would be imprudent to assume that no one votes for the bottom of the ticket. Maybe that was the case in the past. But, this is a very historically different race, on many levels, and the female factor should not be underestimated.

Obama was propelled into the national consciousness by an amazing speech at the 2004 convention, and has a truly inspiring back-story and way of stirring voters. Palin may or may not do the same, but no one know yet. Meanwhile, Obama can only attack her and McCain on policy choices and how they impact the American population.

Obama took a risk in not choosing a woman who captured 18 million primary votes as VP, and then not explaining why. McCain seized on that omission by choosing the relatively unknown Palin as a result. Obama must now walk a fine line. He can criticize what Palin has done, or believes. But he must recognize her for the historic choice (to take a page from McCain’s ad on Thursday congratulating Obama) she is. That could be the only way to capture the millions of female voters across the country, many of which, yes, voted for Hillary and haven’t yet decided on Obama.

McCain will praise Palin’s qualities as much as he will praise Hillary’s accomplishments. He and she will extol women’s suffrage with extreme political zeal. It may be theatrical, it may be pandering—but political pandering is a very effective path to victory. And, it requires a revised game plan for Obama.

—Nomi Prins

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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