Exhibit Sources: Germ Warfare

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Americans’ spending on cleaning supplies: “Household Cleaning Products in the US,” Packaged Facts, Feb. 2008.

Americans’ spending on soap: “Cosmetic & Toiletry Chemicals to 2012,” The Freedonia Group, July 2008.

Antibacterial chemical sales: “Disinfectant & Antimicrobial Chemicals to 2009,” The Freedonia Group, Sept. 2005.

Few dozen antibacterial products on the market: “Antibacterial Household Products: Cause for Concern,” Stuart B. Levy, Presentation from the 2000 Emerging Infectious Diseases Conference.

More than 9,000 antibacterial products on the market today, 2,753 introduced in 2007 alone: Global New Products Database, Mintel, 2003-2008.

US market for hand sanitizers: “Hand Sanitizers—A US Market Report,” Global Industry Analysts, Inc., May 2008.

FDA advisory panel’s conclusions: “Final Report: Meeting of the Nonprescription Drugs Advisory Committee,” FDA, October 20, 2005.

Soap industry lobbying: “Antibacterial Resistance,” Issue brief presented to the FDA Nonprescription Drugs Advisory Committee by the Soap and Detergent Association and the Personal Care Products Council, October 20, 2005.

FDA yet to rule: Christopher Kelly, Public affairs, FDA.

Purell military bottle: “Purell FST Military Bottle a Fistful of Protection in the War on Germs,” Company press release, January 31, 2006.

Triclosan in breast milk: “Risk Assessment of Triclosan [Irgasan] in Human Breast Milk,” A.D. Dayan, Food and Chemical Toxicology, January 2007.

Triclosan in 58% of US waterways: “Pharmaceuticals, Hormones, and Other Organic Wastewater Contaminants in U.S. Streams, 1999-2000,” US Geological Survey, 2002.

Maryland prisoner hospitalized after drinking Purell: “Inmate’s High Traced to Hand Sanitizer,” Amit R. Paley, the Washington Post; “Intoxication of a Prison Inmate with an Ethyl Alcohol-Based Hand Sanitizer,” Suzanne Doyon and Christopher Welsh, New England Journal of Medicine, 2007.

Kids who ingested hand sanitizers: “Ethanol Containing Hand Sanitizer Data Summary 2005, 2006, and Year to Date 2007,” American Association of Poison Control Centers, June 19, 2007.

Classy Kid products: Classy-kid.com

Giant Microbes dolls: Giant Microbes website

Good germs to treat kids’ eczema: “Effects of Probiotics on Atopic Dermatitis: A Randomised Controlled Trial,” Stephanie Weston et al., University of Western Australia, Published in Archives of Disease in Childhood, 2005.

Cleaning sprays cause adult asthma: “The Use of Household Cleaning Sprays and Adult Asthma,” Jan-Paul Zock et al., American Journal of Respiratory and Critical Care Medicine, 2007.

Hypoallergenic cat: Price list, Allerca.

Americans say they should wash hands more often: “GOJO Germ Survey,” Porter Novelli, May 2004.

Sean “Diddy” Combs is a germaphobe: Combs’ on-tour demands, found on the Smoking Gun.

Gwyneth Paltrow a germaphobe: “Gwyneth Squirms Over Germs?” Star magazine, Nov. 21, 2005.

Doorknob sanitizer invented by Vidal Sassoon’s newphew: “Germs Never Sleep,” Allen Salkin, the New York Times.

Americans flush toilet with their feet, avoid public restrooms: “People Go To Great Lengths To Avoid Restroom Germs,” survey by Kimberly-Clark Professional, June 30, 2003.

Women and men who don’t wash hands in public restrooms: “Hygiene Habits Stall: Public Handwashing Down,” Press release, Soap and Detergent Association, 2007.

Toilet seat analysis: “The social norm of leaving the toilet seat down,” Siddiqi Hammad, Lahore University of Management Sciences, November 7, 2007.

Charles “Dr. Germ” Gerba names son E. coli: Dr. Germ on germs, University of Arizona College of Agriculture and Life Sciences.

“Germaphobe’s Dream” package: Tricia Carter, assistant director, Hotel Providence.

Catholic diocese tells parishoners not to shake hands: “In flu season, handshake loses favor,” Paul Farhi, the Washington Post.

Purity 400 Host Dispenser: Purity 400 data sheet.

Double dipping: “Double-dipping does transfer bacteria: George was wrong!,” Judith Trevino et al., Clemson University Department of Food Science and Human Nutrition, 2007.

The 5-second rule: “Residence Time and Food Contact Time Effects on Transfer of Salmonella Typhimurium From Tile, Wood and Carpet: Testing the Five-Second Rule,” P. Dawson et al., Journal of Applied Microbiology, 2006.

Dirty exercise mats: “Communal Yoga Mats: Beware of Germs,” Abby Ellin, the New York Times, July 27, 2006.

Pediatricians prescribe antibiotics for sore throats: “Antibiotic Treatment of Children With Sore Throat,” Jeffrey A. Linder et al., Journal of the American Medical Association, 2005.

Doctors prescribe antibiotics for sinus infections: “Antibiotics for adults with clinically diagnosed acute rhinosinusitis: a meta-analysis of individual patient data,” Jim Young et al., The Lancet, March 2008.

Americans obtained antibiotics after antrax scare: “Survey Shows Anthrax Indicents Have Impact on People’s Worries and Behaviors in Three Cities Where Bioterrorism Reported,” Harvard School of Public Health, 2001.

Penicillin-resistant microbes: “The Rise of Antibiotic-Resistant Infections,” Ricki Lewis, U.S. Food and Drug Administration, 1995; The Antibiotic Paradox: How the Misuse of Antibiotics Destroys Their Curative Powers, Stuart Levy, Da Capo Press, 2002.

Antibiotic-resistant staph infections in 1974: “MRSA in Healthcare Settings,” CDC.

MRSA infects 95,000, kills 18,500; 85% linked to health care facilities: “Invasive Methicillin-Resistant Staphylococcus Aureus Infections in the United States,” R. Monina Klevens et al., Journal of the American Medical Association, 2007.

Less than half of health care workers reguarly wash their hands: Unnecessary Deaths: The Human and Financial Costs of Hospital Infections, Betsy McCaughey, 2006.

Doctors’ ties infected with staph: “Doctors’ Ties Harbour Disease-Causing Germs,” Shaoni Bhattacharya, NewScientist.

Infectious Awareables: Found at www.iawareables.com.

People wash their hands after handling money: 2007 ASM/SDA Hand Hygiene Survey Results, Soap and Detergent Association, 2007.

Donald Trump: Your World With Neil Cavuto, June 2002.

Richardson sets handshake world record: “Most Handshakes by a Politician in Eight Hours,” Guinness World Records.

Richardson on handshakes: “In Clean Politics, Flesh Is Pressed, Then Sanitized,” Mark Leibovich, the New York Times, October 28, 2006.

Dollars and Scents box:

Lysol America’s most popular contraceptive: “A History of Birth Control,” Daniel DeNoon, MedicineNet.com.

Little Trees history: Found at Little Trees website.

Glade air freshener can: “50 Years of Fresh Ideas,” Glade timeline.

Glade solid scent sticks: “50 Years of Fresh Ideas,” Glade timeline.

Plug-in air fresheners: “50 Years of Fresh Ideas,” Glade timeline.

Prince Charles: “New Zealander Takes Aim at Prince,” St. Louis Post-Dispatch, February 7, 1994.

Air freshener sales hit $239 million: “Air Fresheners: Sweet Smell of Success in Air Freshener Sales,” Aftermarket Business, 1999.

Renuzit’s Super Odor Neutralizer: “Stinkiest Smell in America?; Renuzit Survey Finds the Answer,” PR Newswire, 2002.

Air Wick’s Relaxation and Revitalization scents: “Mood Enhancement is Now Available to the Masses,” PR Newswire, 2004.

Febreeze Scentstories: “The Future of Home Fragrance Is Here—Procter & Gamble Introduces a Whole New Way To Experience Scents,” PR Newswire, 2004.

Glade Scented Oil Light Show: “Sensing Opportunity in Dormitory Air,” Louise Story, the New York Times, January 1, 2003.

Enviro group finds chemicals in air fresheners: “Hidden Hazards in Air Fresheners,” Natural Resources Defense Council, 2007.

SC Johnson Sues Dial: “S.C. Johnson Sues Dial Over Freshener,” The Associated Press, 2007.

Air freshener market hits $2.3 billion: “The U.S. Home Fragrance Market Will Propel to $6 Billion by 2012,” PR Newswire, 2008.

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