Inside the Chamber’s Free Enterprise Campaign

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National Journal has a fantastic new piece out today about the Chamber of Commerce’s advocacy campaign to “defend and advance America’s free enterprise values.” Turns out, it’s not going quite as well as they hoped, and is even drawing criticism from some conservatives for being more about raising money for the Chamber than it is about promoting an agenda in a meaningful way.

But that’s not to say it hasn’t been effective. The Chamber is expected to report $250 million in revenues last year, a 25 percent increase over 2008. It spent $123 million on lobbying last year, nearly twice as much as it did in 2008. The group has launched a campaign to gather 1 million voter contacts that it can use to advance its electoral and policy agenda. And its non-profit wing, the National Chamber Foundation, is planning an initiative to get educational information about “the free enterprise system” into elementary and high schools across the country (nothing like starting early!).

Among the more interesting elements of the article: apparently the Chamber approached some major corporations, like ExxonMobil, about funneling more money into the group’s advocacy work, but met hostility. Instead, Chamber president Tom Donohue is turning increasingly to very wealthy individuals for support:

When he launched the campaign last spring and summer, Donohue initially talked to ExxonMobil and some other longtime financial angels about committing new funds to the project, according to lobby sources. Executives at two companies that he approached let it be known that they had already made big contributions to other chamber efforts, such as the Institute for 21st Century Energy. (Chamber officials dispute that these corporations gave them the cold shoulder.)

The executives suggested that Donohue consider approaching wealthy individuals in such sectors as energy, financial services, and high tech, according to a lobbyist close to the chamber.

Donohue has done just that. For the first time in chamber officials’ memory, he is seeking to finance most of the campaign through donors outside of the corporate community. He has been searching out individuals, who, as Donohue puts it, “have done exceedingly well in a free enterprise system” and asking them for contributions as high as six and seven figures. “These are people who said, ‘Hey, I never could’ve done this anywhere else in the world, and it’s probably a good idea to remind everybody how it worked.’ “

The piece is worth a read.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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