Advice for President Obama: Don’t Listen to Mark Penn

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Outside of his inner circle, few Americans did as much to put Barack Obama in the White House as Mark Penn. It was Penn, you may remember, mapped out then-Sen. Hillary Clinton entire campaign strategy without taking into account the small fact that convention delegates were allocated proportionately and not winner-take-all. The result was that the Clinton campaign poured most of its resources into a few big states where it barely broke even on delegates, while Obama was able to build an insurmountable delegate lead by competing everywhere else. Math!

Now Penn is back—this time with advice for President Obama in a GQ interview on how to avoid embarrassing himself next November. Among other things he believes the President should downplay one of his singular national security accomplishments—killing Osama bin Laden—and consciously refrain from undertaking similar operations:

He’s already mentioning it in speeches, and he has to stop. Never ever put the Osama mission in political terms. People are going to want him to put this in ads. Don’t. Everybody knows he did a great job! This was a different kind of thing for sure, but after impeachment was over, Joe Lockhart had this great phrase: ‘We’re in a gloat-free zone.’ The president’s gotta stay in a gloat-free zone…

Obviously he took the biggest risk of his presidency with the Osama operation, and it completely paid off. He was right. But watch out now for overconfidence. Don’t try this again with Mullah Omar, the head of the Taliban. The next risk could end up being a disaster that is very difficult to recover from. Sometimes I think Bush got into Iraq because the original Afghanistan mission seemed to go so easily—and he wound up with something that defined the rest of his presidency.

I’d love to meet the Obama voter who decides that he’s going to vote for Mitt Romney instead because, back in early 2011, the President gave a few speeches in he which he mentioned the successful resolution of a 10-year man-hunt for the most universally hated man in American history. (Perhaps he’s one of Penn’s vaunted Micro-trend demographics?) Anyway, the whole interview is not very long, but I’ll make it even shorter for you: The simplest way for President Obama to embarrass himself next November is to start asking Mark Penn for advice.

HERE ARE THE FACTS:

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ONE MORE QUICK THING:

Our fall fundraising drive is off to a rough start, and we very much need to raise $250,000 in the next couple of weeks. If you value the journalism you get from Mother Jones, please help us do it with a donation today.

As we wrote over the summer, traffic has been down at Mother Jones and a lot of sites with many people thinking news is less important now that Donald Trump is no longer president. But if you're reading this, you're not one of those people, and we're hoping we can rally support from folks like you who really get why our reporting matters right now. And that's how it's always worked: For 45 years now, a relatively small group of readers (compared to everyone we reach) who pitch in from time to time has allowed Mother Jones to do the type of journalism the moment demands and keep it free for everyone else.

Please pitch in with a donation during our fall fundraising drive if you can. We can't afford to come up short, and there's still a long way to go by November 5.

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