Book Review: Jonah Lehrer’s “Imagine: How Creativity Works”


Imagine: How Creativity Works

By Jonah Lehrer

HOUGHTON MIFFLIN HARCOURT

Flummoxed by an intractable problem? You probably just need to work harder, right? Actually, try taking a walk instead. Thanks to how we’re hardwired, insight tends to strike suddenly—after we’ve stopped looking. In this entertaining Gladwellesque plunge into the science of creativity, Jonah Lehrer mingles with a wide cast of characters—inventors, educators, scientists, a Pixar cofounder, an autistic surfing savant—to deconstruct how we accomplish our great feats of imagination. Notable themes emerge: Failure is necessary. The more people you casually rub shoulders with—on and off the job—the more good ideas you’ll have. And societies that unduly restrict citizens’ ability to borrow from the ideas of others—see our broken patent system—do so at their peril.

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As we wrote over the summer, traffic has been down at Mother Jones and a lot of sites with many people thinking news is less important now that Donald Trump is no longer president. But if you're reading this, you're not one of those people, and we're hoping we can rally support from folks like you who really get why our reporting matters right now. And that's how it's always worked: For 45 years now, a relatively small group of readers (compared to everyone we reach) who pitch in from time to time has allowed Mother Jones to do the type of journalism the moment demands and keep it free for everyone else.

Please pitch in with a donation during our fall fundraising drive if you can. We can't afford to come up short, and there's still a long way to go by November 5.

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