Twitter Releases Its Diversity Stats. And Boy, Are They Embarrassing.

<a href="https://www.flickr.com/photos/scobleizer/2250735263/in/photolist-4qTBbp-7avRuN-796gsZ-84CBi6-7tYLZR-7gbgb2-7gfbR3-dV5KXX-dVusF3-59J7rz-9bHn6v-5VwCRW-7tmSog-7gbgN8-5JToRB-61RVr7-6yYJEA-4ZSZPc-7gfbmY-6JyLJU-fg5gQD-4nUFyA-2XHfr3-8KVgaN-7gfbGo-7gbgqV-7gfbKs-7gbggR-7gfbT7-7gfbZo-7gfbzj-8JVs38-8FBu6H-nHyoUK-7f22z3-84CnLa-ayG6Vj-D8WPs-8Eip3G-7eXfLa-6bhNuc-95r6Sa-7f1UtS-8X5xoh-8JDjax-69cP9q-7tj4Us-6akhfw-7gbgDZ-58KFR6">Robert Scoble</a>/Flickr

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.


Twitter today followed in the footsteps of Google, Yahoo, LinkedIn, and Facebook by releasing statistics on the race and gender of its workforce. The company certainly deserves credit for voluntarily making its diversity stats public, unlike, say, Apple. “Like our peers, we have a lot of work to do,” Janet Van Huysse, its VP of diversity and inclusion, admits on the company blog. But perhaps that’s an understatement; Twitter actually lags far behind its peers on some key measures. For instance, only 1 out of every 10 Twitter tech employees is a woman:

Twitter

In case you’re wondering, other large tech companies have significantly better gender diversity (though it’s still abysmal compared to professions such as law or medicine). At Facebook and Yahoo, 15 percent of tech workers are women. At Google and LinkedIn, it’s 17 percent. In 2010, Mike Swift of the San Jose Mercury News found that women held 24 percent of computer and mathematics jobs in Silicon Valley and 27 percent of those jobs nationally (though those categories may be broader than how they’re defined by leading tech companies, as Tasneem Raja explores in this great piece on America’s growing gap in tech literacy).

Unlike its peers, Twitter can’t entirely blame its dearth of female coders on the talent pipeline: About 18 percent of computer science graduates are women. Instead, Van Huysse points to a slew of efforts to “move the needle” at Twitter, such as supporting the groups Girls Who Code and sf.girls and hosting “Girl Geek Dinners.” 

As other reporters have noted, major tech firms started releasing their workforce data shortly after I obtained a batch of Silicon Valley diversity figures from the Labor Department and began asking them for comment. But pressure to release the stats has also come from a campaign by Color of Change and Rev. Jesse Jackson’s Rainbow Push Coalition, which have demanded the stats during a string of private meetings with Valley execs, and last week launched a Twitter-based campaign to urge Twitter to make its diversity numbers public. Strikingly, only 1 percent of Twitter’s tech workforce and 2 percent of its overall workforce is African-American:

Jackson argues that improving Twitter’s diversity isn’t just the right thing to do; it’s also a good business decision. It turns out that “Black Twitter” isn’t just a meme. According to a recent Pew survey, 22 percent of African-American internet users are on Twitter, while only 16 percent of White internet users tweet. Meanwhile, usage of Facebook, LinkedIn, and Google+ is roughly the same between Blacks and Whites.

In short, Twitter might make more money by hiring more people who reflect its audience. “There is no talent deficit, there’s an opportunity deficit,” Jackson said in a press release responding to Twitter’s data. “When everyone is ‘in,’ everyone wins.”

AN IMPORTANT UPDATE

We’re falling behind our online fundraising goals and we can’t sustain coming up short on donations month after month. Perhaps you’ve heard? It is impossibly hard in the news business right now, with layoffs intensifying and fancy new startups and funding going kaput.

The crisis facing journalism and democracy isn’t going away anytime soon. And neither is Mother Jones, our readers, or our unique way of doing in-depth reporting that exists to bring about change.

Which is exactly why, despite the challenges we face, we just took a big gulp and joined forces with The Center for Investigative Reporting, a team of ace journalists who create the amazing podcast and public radio show Reveal.

If you can part with even just a few bucks, please help us pick up the pace of donations. We simply can’t afford to keep falling behind on our fundraising targets month after month.

Editor-in-Chief Clara Jeffery said it well to our team recently, and that team 100 percent includes readers like you who make it all possible: “This is a year to prove that we can pull off this merger, grow our audiences and impact, attract more funding and keep growing. More broadly, it’s a year when the very future of both journalism and democracy is on the line. We have to go for every important story, every reader/listener/viewer, and leave it all on the field. I’m very proud of all the hard work that’s gotten us to this moment, and confident that we can meet it.”

Let’s do this. If you can right now, please support Mother Jones and investigative journalism with an urgently needed donation today.

payment methods

AN IMPORTANT UPDATE

We’re falling behind our online fundraising goals and we can’t sustain coming up short on donations month after month. Perhaps you’ve heard? It is impossibly hard in the news business right now, with layoffs intensifying and fancy new startups and funding going kaput.

The crisis facing journalism and democracy isn’t going away anytime soon. And neither is Mother Jones, our readers, or our unique way of doing in-depth reporting that exists to bring about change.

Which is exactly why, despite the challenges we face, we just took a big gulp and joined forces with The Center for Investigative Reporting, a team of ace journalists who create the amazing podcast and public radio show Reveal.

If you can part with even just a few bucks, please help us pick up the pace of donations. We simply can’t afford to keep falling behind on our fundraising targets month after month.

Editor-in-Chief Clara Jeffery said it well to our team recently, and that team 100 percent includes readers like you who make it all possible: “This is a year to prove that we can pull off this merger, grow our audiences and impact, attract more funding and keep growing. More broadly, it’s a year when the very future of both journalism and democracy is on the line. We have to go for every important story, every reader/listener/viewer, and leave it all on the field. I’m very proud of all the hard work that’s gotten us to this moment, and confident that we can meet it.”

Let’s do this. If you can right now, please support Mother Jones and investigative journalism with an urgently needed donation today.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate