Trump’s First TV Ad Embraces His Most Controversial Ideas


A week after promising to open his ample war chest and start spending on television ads, Republican presidential front-runner Donald Trump unveiled his campaign’s first TV advertisement on Monday morning. Trump has previously aired ads on his personal Instagram account, but a mere month before the Iowa caucus, his campaign decided it was time to make the move to the airwaves.

The ad focuses on ISIS and immigration, and doesn’t shy away from the more controversial positions Trump has staked out. A voiceover from an ominous narrator promises that Trump will temporarily ban Muslims from entering the country, “quickly cut the head of ISIS and take their oil,” and build a wall along the southern border of the United States that Mexico will finance.

DONALD TRUMP & DEMOCRACY

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DONALD TRUMP & DEMOCRACY

Mother Jones was founded to do things differently in the aftermath of a political crisis: Watergate. We stand for justice and democracy. We reject false equivalence. We go after, and go deep on, stories others don’t. And we’re a nonprofit newsroom because we knew corporations and billionaires would never fund the journalism we do. Our reporting makes a difference in policies and people’s lives changed.

And we need your support like never before to vigorously fight back against the existential threats American democracy and journalism face. We’re running behind our online fundraising targets and urgently need all hands on deck right now. We can’t afford to come up short—we have no cushion; we leave it all on the field.

Please help with a donation today if you can—even just a few bucks helps. Not ready to donate but interested in our work? Sign up for our Daily newsletter to stay well-informed—and see what makes our people-powered, not profit-driven, journalism special.

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