People Like Money

Democrats learned their lesson from Obama’s hidden stimulus and gave people something to celebrate.

Joe Biden stops at the Cone Shoppe to meet Iowa voters in Monticello, Iowa, in April 2019.Melina Mara/Getty

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Do you remember when Barack Obama gave Americans $400 of stimulus money to help them get through the Great Recession? Neither do I. Sadly, that was by design. Democrats, high on a supply of Cass Sunstein nudge-ism, didn’t want you to know they were sending you money. 

A decade and a reality television president later, Democrats have realized that a little garishness goes a long way. On Thursday, President Joe Biden signed a $1.9 trillion stimulus bill. Two days later, people are getting their $1,400 direct deposits from the IRS. One of the few good things on Twitter right now are the posts about the “stimmy” coming from a president who has been labeled MoneyBaggJoe. 

This is all a rather dramatic shift from when Democrats enthusiastically embraced what was termed “libertarian paternalism.” The idea back in 2009 was that, according to some behavioral economics research, people would spend more of their stimulus money if they thought it was extra income rather than a one-off lump sum. So, Obama officials helped devise a system whereby workers temporarily got an extra $45 or so per month tucked into their paychecks. Aside from the paltriness of the sum, it was hard for Democrats to take credit for money whose origin they’d hidden from their infantilized constituents.

The zeitgeist was captured by a 2009 New Yorker piece titled “A Smarter Stimulus.” After a then-obligatory name check of Nobel-winning economist Richard Thaler, James Surowiecki concluded, “If you want people to spend the money, you don’t want to give them one big check, because that makes it more likely that they’ll think of it as an increase in their wealth and save it.” Instead, he added, “you want to give them small amounts over time.” The people are them and the technocrats manipulating them are you

Democrats learned their lesson. “Not only did Dems get you another #stimmy, but we increased the child tax credit to $3000 per child & made it so that you could get a monthly cash advance of this credit starting in July,” Rep. Maxine Waters (D-Calif.) tweeted Friday. “Money is money & it will be in your pocket soon! This is incredible! Fighting for more!” Money is money. What an idea.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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