If You Wish COVID-19 Weren’t the Only Thing to Talk About, We Have Good News for You

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Before you wave it off as a bizarre autocorrect misfire or clumsy typo, or an ill-conceived respelling, consider NOVID-19’s origins: “NOVID-19” got going as a just-say-no bit of creativity by hospital workers who named a staff break room the “NOvid room,” a space that allows NO talk of YOU-KNOW-WHAT-19 between shifts. The idea took off. Several medical centers worldwide are doing the same, at doctors’ and nurses’ own initiative. Rules of entry: “1) The first rule of the NOvid room is that you do not talk about COVID-19 in this room. 2) The second rule of the NOvid room is that you DO NOT talk about COVID-19 in this room. 3) The third rule of the NOvid room is that if you mention, imply, or talk about COVID-19, your time in the room is over and you must leave. 4) The fourth rule is to try and sit 2 metres [6 feet] apart…9) The ninth rule is to enjoy the break. 10) Remember you are amazing.”

That 10th rule, hm. But hospital workers are amazing, as are the organizers of NOVID Virtual Runs, drumming up donations for vaccine research. “The idea that NOVID says ‘no’ to COVID and that even a one-letter difference can lift people’s spirits, raise solidarity, and keep us united” is what inspired Blaine Penny, head of the mitochondrial nonprofit MitoCanada, to run with NOVID as a charity name, he tells me, and San Francisco’s Half Marathon manager heard about it and got onboard, establishing a NOVID-20 San Francisco Strava Club. “I knew this was something San Franciscans could get behind,” says Michelle La Sala, the half marathon’s organizer. More than 850 runners in 43 cities and seven countries have signed up for NOVID runs so far, raising thousands of dollars toward research.

But if you’re going to run, follow my colleague Jacob Rosenberg’s rules of the road: way more than 6 feet apart. And let me know your take on NOVID-19 (inspiring? too much? a bit of self-compassion among hospital workers?) at recharge@motherjones.com.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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