April 30, 2021

From Our Archives, Conspiracy Watch!

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Each Friday, we bring you an article from our archives to propel you into the weekend.

For some time, there was a short, lively feature in this magazine called Conspiracy Watch. It did not have an exclamation point, but I read it as such: Conspiracy Watch!

Sometimes mimicking the zeal and verve of the conspiracy writers themselves, staff members would break down why a Lady Gaga music video was probably not an Illuminati plot or why it didn’t sound quite right that infamous superdollars (counterfeit bills traced back to North Korea) were, in fact, produced by the CIA. Each is affixed with a “kookiness rating”: “1=maybe they’re on to something, 5=break out the tinfoil hat!” CIA superdollars got a 3; Lady Gaga droning you into submission got a 5.

There are others to enjoy. Rumors of Operation Couch Potato, a plan to give us better TVs so we can sit on our butts and watch in high definition instead of overturning the government. And the idea that all the gold in Fort Knox is gone. A classic? The idea that the Mafia caused the stock market crash.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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